Americans See Access to Their Medical Information As a Way to Improve Quality, Reduce Healthcare Costs
Survey shows that consumers view personal health records as an important element in
reducing medical errors and increasing quality of care
Key role for government in protecting privacy, setting guidelines for sharing data
Washington, DC — Americans overwhelmingly want to have electronic copies of their medical records and
believe that having greater access to their information will reduce medical mistakes and costly repeat
procedures, according to a new survey commissioned by the Markle Foundation.
But eight in 10 Americans are very concerned about identity theft or fraud and the possibility of their data
being used by marketers without their permission – with three-quarters of those surveyed saying the
government has a role in establishing privacy and confidentiality protections for electronic health information.
The findings will be released tomorrow at the Connecting Americans to Their healthcare conference in
Washington, DC. The second annual conference will focus on advances in personal health technology, with
discussion of the critical role of patients and their families in efforts to modernize and reform healthcare.
“Americans understand that quality of care could improve and costs decrease when their health information is
available over the Internet to them and those who care for them. And they are clearly ready to do their part to
improve our healthcare system,” said Zoë Baird, president of the Markle Foundation, which funded the
research. “But consumers also have significant privacy concerns which must be addressed if we are to have
sufficient consumer confidence to support a national commitment to electronic health records. People expect
the federal government to establish rules that protect electronic personal health information from being used
inappropriately.”
The survey, conducted by bipartisan polling firms Lake Research Partners and American Viewpoint, shows
that:
- 97 percent think it’s important for their doctors to be able to access all of their medical records in order
to provide the best care;
- 96 percent think it’s important for individuals to be able to access all of their own medical records to
manage their own health;
- Two in three Americans (65 percent) would like to access all of their own medical information across
an electronic network. This interest spans demographic groups – with a majority (53 percent) of
Americans 60 and older and high proportions of minority groups expressing interest;
- When given the scenario of changing doctors or moving to a different city, an even greater majority –
84 percent – said it would be important for them to have electronic copies of their medical records that
they keep and control; and
- Three-quarters of Americans are willing to share their personal information to help public officials
look for disease outbreaks and research ways to improve the quality of healthcare if they have
safeguards to protect their identity.
The survey shows that large majorities of Americans see a number of benefits from accessing their medical
information online. Consumers say they want access to their medical information in order to ensure that it’s
accurate, to improve doctor-patient communications and to help prevent medical errors.
- 91 percent say it’s important to review what their doctors write in their chart;
- 88 percent say online records would be important in reducing the number of unnecessary or repeated
tests and procedures they undergo;
- 82 percent want to review test results online; and
- 84 percent would like to check for errors in their medical record.
Americans also see ways in which they could gain more control over their healthcare by making use of
personal health records:
- 90 percent say it would be important to track their symptoms or changes in their health online;
- 83 percent of parents would be interested in using a network to track their child’s health, such as
tracking dates for immunizations; and
- 68 percent say having their information available online will give them more control over their own
healthcare.
“It is encouraging to see that so many Americans recognize the opportunity to improve their healthcare – and
their own health – by accessing and using their health information,” said Carol Diamond, MD, managing
director of the Markle Foundation Health Program. “People not only want to see their medical records, they
want to use the information to communicate with their doctors and be more involved in managing their care.”
While the survey notes high recognition of the benefits made possible by accessing personal heath information
electronically, most respondents express concern that their medical information could be misused:
- 80 percent say they are very concerned about identify theft or fraud;
- 77 percent report being very concerned about their medical information being used for marketing
purposes;
- 75 percent say the government has a role in establishing rules to protect the privacy and confidentiality
of online health information;
- 66 percent say the government has a role in establishing rules by which businesses and other third
parties can have access to personal health information; and
- 69 percent say the government has a role in encouraging doctors and hospitals to make their personal
health information available over the Internet in a secure way.
“Despite the overwhelming interest in being more active participants in their own healthcare, and having their
medical information available online to themselves and their physicians, Americans have very serious
concerns about the privacy and security of their medical information,” said David Lansky, PhD, senior
director of the health program at the Markle Foundation. “People want to have control over whether their data
are used for non-medical purposes and expect the government to establish rules that will protect them.”
Connecting for Health, a Markle-operated collaborative group of more than 100 organizations, also released a
new white paper at the conference to stimulate national discussion on the use of information technology to
meet the critical needs of consumers, patients, and their families. The report describes a networked health
information environment in which consumers could establish secure connections with multiple entities that
hold personal health information about them.
"It is difficult for a consumer to manage her personal health information since it is scattered among various
organizations such as insurance companies, pharmacies, hospitals, etc.," Lansky said. "Several projects are
currently underway to deploy personal health records, which are designed to help individuals manage their
electronic personal health information. But because our healthcare system is so fragmented, and your health
information is typically held by many unconnected entities, these electronic applications today struggle to
provide a convenient way for consumers to access all of their data."
The paper begins with a brief discussion of how consumer participation in networked environments has
transformed other sectors, such as travel and finance. It contends that the healthcare sector would benefit
greatly from a properly designed secure network that enables consumer participation.
To view today’s research, go to www.phrconference.org or www.markle.org. 
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